Job Specification

The role involves leading the conceptualization and execution of creative design strategies across various social media platforms, ensuring high-quality video and motion graphics output, and continuous skill development of the design team.

Primary Job Responsibilities

• Conceptualize, create, and present creative design strategies for various social media platforms.

• Collaborate with the content team for new deliverables.

• Oversee design team deliveries and ensure the maintenance of quality in motion videos.

• Upskill the team’s capabilities, knowledge, and usage of design and motion tools.

• Regularly upgrade individual skillsets and design knowledge.

Specific Knowledge & Skills

• Tools: After Effects, Adobe Premiere, Photoshop, Illustrator, Canva (3D software knowledge preferred).

• Strong storyboarding skills.

• Working knowledge of AI tools such as ChatGPT, SORA, KLING, etc.

• Knowledge Base: Brand strategy, advertising campaigns, online marketing.

• Ability to work under tight deadlines and pressure.

• Strong typography and visual storytelling skills.

Major KRAs (SMART)

• Ensure timely and high-quality content delivery for various products.

• Present visual concepts, campaign reels, and videos.

• Collaborate with the team to maintain consistency of motion designs across products.

• Create thought-provoking and easy-to-understand videos for educational products.

• Take ownership of creative quality and output across assigned projects.

• Provide digital graphics support across media and communication platforms.

• Prioritize and manage multiple design projects within time and quality parameters.